Explain the importance of marketing in organizational success.

MKT 421 Week 1 Individual Assignment – Defining Marketing (APA Format + References)

Write a 700- to 1,050 word paper in which you define marketing.

Include in your paper your personal definition of marketing anIDefinitions from two different sources.
Based on these definitions,explain the importance of marketing in organizational success.
Provide at least three examples from the business world tosupport your explanation. Properly cite sources used in the paper.

Format your paper consistent with APA guidelines.