Black people represented in media

Black people represented in media

Stereotyping can be describes as typifying certain members of the society based upon specific characteristics. Stereotypes therefore is attributing certain given qualities to a specific group in the society or assigning certain qualities to members of a certain race, sexual orientation, gender, nationality or any other specific group (Fiske, Gilbert and Lindzey) .This generalization often leads to prejudices and discrimination. This implies therefore that stereotyping is as a result of the society categorizing certain members as a group .Therefore certain characteristics attributed to members of one group by the society are seen to be present to the entire group. This is social characterization of a group and it result in people being viewed in a group context rather than as individuals. All stereotypes are as a result of characteristics generalizations .This normally oversimplifies the characteristics of the group being typified by the society. Stereotyping in society is as a result of a diverged people with varying physical attributes such as skin color, physical appearance, size, religious beliefs, cultural practices, ethnic backgrounds among many traits that are found in the world. Geographical or physical aIDress can also be used to stereotype people or economic status. Stereotypes are assigned simplified characteristics that are used to link the entire group that is being typified. Such character trait can include such things as dressing, abilities, shortcomings or problems.

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